This privacy policy applies solely to https://shop.jakew.me and covers how I collect, use, and store your personal data when you place an order or interact with the store. It does not apply to my main site at https://jakew.me. By using this site you agree to the terms of this policy.

Who I am

This site is operated by Jake Walker. If you have any questions about this policy or your data, you can contact me at [email protected].

What Data I Collect and Why

Orders and transactions: When you place an order I collect your name, email address, billing and shipping address, phone number, and payment details. Payment data is processed securely by Stripe – I never see or store your full card details. This data is used to fulfil your order, communicate with you about it, and meet my legal obligations as a seller.

Account data: If you create an account on the store, I collect your name, email address, and order history. You can request deletion of you account at any time (see below).

Contact enquiries: If you contact me directly, I’ll retain that correspondence in order to respond and keep a record of any agreed actions.

Comments & reviews: When you leave a comment or review on the site, I collect the data shown in the comment form, along with your IP address and browser user agent string to help with spam detection. An anonymised string created from your email address (also known as a hash) may be provided to the Gravatar service to check whether you are using it – the Gravatar Privacy Policy is available at https://automattic.com/privacy/. Once your comment or review is approved, your profile picture may be visible publicly alongside it.

How long I keep your data

Data Type	Retention Period
Order and transaction records	7 years (HMRC requirement)
Account data (no associated orders)	1 year from last activity
Contact enquiries	1 year from last correspondence
Comments and reviews	Indefinitely, unless you request removal
Marketing consent	Until you withdraw consent

Who your data is shared with

Your data is never sold or shared for marketing purposes. It is only shared where necessary to fulfil your order or comply with legal obligations:

• Stripe – payment processing. Your payment data is transmitted to Stripe to complete your transaction. Stripe’s Privacy Policy is available at https://stripe.com/gb/privacy
• WooCommerce/Automattic – the store platform. WooCommerce’s Privacy Policy is available at https://automattic.com/privacy/
• Shipping carriers – your name and delivery address will be passed to the carrier used to fulfil your order
• HMRC – I am required to retain financial records and may be legally obliged to disclose them

Cookies

This site uses cookies to provide core store functionality. These are set by WooCommerce and are necessary for the shopping cart and checkout to work properly. The cookies used include:

• woocommerce_cart_hash – stores a hash of your cart contents
• woocommerce_items_in_cart – tracks whether your cart has items
• wp_woocommerce_session_* – maintains your session across pages

These cookies are strictly necessary and cannot be opted out of while using the store. No third-party advertising or tracking cookies are used.

Your rights

Under UK GDPR you have the right to:

• Access – request a copy of the personal data I hold about you
• Correction – request that inaccurate data is corrected
• Erasure – request that your data is deleted, where I’m not legally required to maintain it
• Portability – request your data is in a portable format
• Objection – object to how your data is being used

To exercise any of these rights, email me at [email protected]. I’ll respond within 30 days. Note that order and transaction records cannot be deleted within the 7-year retention period due to legal obligations, bu I can suppress them from active use.

Data security

I take reasonable steps to protect your data. Passwords are hashed, payment data is handled securely by Stripe and never touches my servers, and access to the store backend is restricted.

Third-party links

This site may contain links to third-party sites. I’m not responsible for their privacy practices and encourage you to read their policies directly.

Changes to this policy

I may update this policy from time to time. Any changes will be posted on this page with an updated date at the bottom.

Contact and complaints

For any privacy-related queries, email [email protected]. If you’re unsatisfied with my response, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at https://ico.org.uk.

Last updated: March 2026